Investment Strategy: core-balanced

German Prime Site AG is an investment and asset manager focusing on core investments in central prime locations in cities with growth potential in Germany.

Our management team has many years of experience in the German as well as international real estate markets and has personally experienced and managed through several real estate investment cycles. We distinguish ourselves through our long-standing track record, our above-average performance and benefit from an excellent network across Germany and Europe.

Our unique selling point is our direct access to long-term leased high street retail assets in prime locations with very good tenant credit ratings in established pedestrian areas in German mid-tier cities. We are a recognized specialist for property, administration, acquisition and development of retail real estate in Germany. Our joint venture partner in Luxembourg actively manages a German real estate portfolio of around € 1.25 billion and has excellent expertise in all relevant property segments such as shopping centers, offices, restaurants and the hotel sector.

Our property management partner, with 13 employees, has a long-standing direct relationship with the most important retail tenants and brands in Europe. This is reflected in the above-average extension rate and new lettings in our properties due to the deep knowledge and understanding of the requirements and needs of our tenants and customers. We are discussing directly and in an active dialogue concerns with our tenants in order to find customized solutions.

Through our unique and pro-active asset management approach, we continuously increase the cash-flows of the managed assets and hence the investment value for our investors.

Our retail investments are not just focused on shopping - they are attractive meeting places in the city centers. Moreover, the properties are rather hybrid formats that include both closed and outdoor components. Lifestyle elements, including food, restaurants, bars, hotels, and restaurants as well as fitness centers are becoming increasingly important for our retail investment strategies. They are key parameters in our underwriting and analysis approach. Even in times of emerging online trade and distribution, such properties will continue to play a vital role in the urban life of modern cities and will hence be largely resilient against the threats of new online trading concepts.

German Prime Site is an experienced partner and product provider for institutional investors
  • Development and structuring of customized, market-compliant investment products for institutional investors.
  • Identification, analysis and assessment, closing and integration of investment opportunities into our asset and portfolio management.
  • Implementation of property-specific, active investment and management strategies.
  • Supervision and coordination of third-party service providers.
  • Institutional quality reporting, tailor made to the reporting needs of our investors.
  • Creating sustainable income from our real estate investments.
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